Recently, Kunity successfully assisted a Fortune Global 500 Chinese internet enterprise in completing a one-stop "turnkey project" for its Brazilian headquarters ahead of schedule. The landmark building of this successful transaction is located in a premium office tower in Brazil's core business district, spanning over 7,600 square meters across 4 floors. Designed to accommodate more than 800 employees, the project was delivered flawlessly after three months of phased construction and multiple rounds of inspections across different areas.
Why Brazil?
Brazil boasts distinct core advantages that make it a strategic market:
1. As Latin America’s largest economy and the world’s 9th largest, it has a massive consumer base of over 210 million people, with a rapidly expanding middle class and continuously upgrading consumption levels.
2. Its segmented markets feature substantial scale, low penetration rates, and strong growth momentum. As a core member of Mercosur, Brazil’s favorable location enables radiation across the entire South American market.
3. Mature digital infrastructure: Internet penetration exceeds 85%, with users spending long daily hours on mobile devices. Technological infrastructure is constantly upgraded—5G networks cover 842 cities, mobile internet speed ranks 40th globally, and cloud computing penetration reaches 55%.
4. The widespread adoption of Pix, Brazil’s central bank instant payment system, lays a solid foundation for the launch of online services.
5. Friendly policy environment: Includes US$1.8 billion in special financing for digital transformation, tax incentives, R&D subsidies, and special funds. The government’s network of digital technology centers provides incubation support, technical assistance, and resource matching, significantly reducing the landing and innovation costs for internet companies.
6. Window of opportunity in market competition: New antitrust regulations have broken the exclusive barriers of leading platforms, and merchants/users have a strong demand for diversified options.
7. Abundant natural and human resources support the development of various industries, providing sufficient momentum for enterprises’ long-term layout.
Why Kunity International?
Prior to this project, Kunity had been entrusted with and successfully delivered the office construction for the same client in Riyadh, Saudi Arabia, on time and in full.Leveraging its proven overseas project delivery capabilities, Kunity was re-appointed to take full responsibility for the turnkey project of the client’s Brazilian headquarters:
The lease agreement was signed in mid-September, main area renovation completed by late October, and official occupancy achieved by mid-December.
Despite Brazil’s generally low local construction efficiency and common project delays, Kunity overcame numerous challenges to ensure the project was delivered in the shortest possible time.
This case once again demonstrates Kunity’s strength as a full-chain corporate real estate service provider for Chinese enterprises going global. With a professional team and in-depth local service networks, Kunity—even facing vastly different on-the-ground conditions across overseas regions—successfully bridges cultural gaps through its fully Chinese project team and implements the "Chinese standards + local adaptation" model. By helping clients establish solid foundations in key overseas markets, Kunity provides robust support for their future rapid growth in these regions.
(Before Construction)
(During Construction)
(After Completion)